The Grassroot Project is a program started by D1 athletes. It uses the role model status of student athletes and the popular platform of sports to empower at-risk young people with the knowledge and skills to lead healthy lives.
The Grassroot Project provides important HIV/AIDS prevention messages and life skills training to at-risk youth in the community.
Our curriculum focuses on creating a fun, friendly and safe environment in which youth learn healthy life styles. Our programs allow youth to share their feelings and beliefs, increase knowledge, and develop healthy attitudes and behaviors pertaining to HIV/AIDS through the use of interactive games and activities. In using the vehicle of sports to influence social change, our athlete "coaches" and participants will help combat the high rate of HIV/AIDS in D.C.
We hope to expand our program to all five NCAA Division I institutions in the D.C. metropolitan area by 2010. The Grassroot Project is part of Athletes United for Social Justice, a new 501c3 non-profit organization dedicated to using college athletes to empower youth through sports.